The Elf on the Shelf returns to your local Bass Pro Shops this holiday season! Elf on a Shelf is a children's book, written in 2005, that explains how Santa Claus knows who is naughty and who is nice.
The "Elf on the Shelf" is a special scout elf sent from the North Pole to help Santa Claus manage his naughty and nice lists. When a family adopts an elf and gives it a name, the elf receives its Christmas magic and can fly to the North Pole each night to tell Santa Claus about all of the day's adventures. Each morning, the elf returns to its family and perches in a different place to watch the fun. Children love to wake up and race around the house looking for their elf each morning.
There are two simple rules that every child knows when it comes to having an elf. First, an elf cannot be touched; Christmas magic is very fragile and if an elf is touched it may lose that magic and be unable to fly back to the North Pole. Second, an elf cannot speak or move while anyone in the house is awake! An elf's job is to watch and listen.
A variety of "Elf on the Shelf" merchandise is available in Santa's Wonderland. The hardcover book and elf combo is the most popular, as are the DVDs and Blue-Rays, with the animated version of the story. You can also find a number of "Elf on the Shelf" ornaments. We sell out of these every year, so make sure you visit early and pick up your "Elf on the Shelf" as soon as possible this holiday season. Otherwise, how will Santa know if you have been naughty or nice???